MS Digital Solutions

Knowledgebase

If you are looking for a little information on digital marketing, whether it be how to use certain tools or how the changes in search engine algorithms will impact your marketing plan, you’ve come to the right place.

MS Digital Solutions

Knowledgebase

If you are looking for a little information on digital marketing, whether it be how to use certain tools or how the changes in search engine algorithms will impact your marketing plan, you’ve come to the right place.

Targeting your communications with Personas

At some point or another we have probably all been guilty of trying to get too much information in to some form of marketing communications or another. Whether it is an ad, blog post, social post, an email, or verbal communication - we just want to make sure we get...

You’re Invited – Managing the Mix: Social Media

It's almost time for the November installment in the MS Digital Solutions seminar series - Managing the Mix: Social Media. Join MS Digital Solutions on Tuesday morning, November 17th at the Regus office in Cornelius. 19109 W Catawba Ave, Suite 200, Cornelius, NC -...

New Event – Measuring For Success Seminar

It's almost time for our second in the series of professional development seminars.  The November seminar is all about how to identify and utilize the important online stats for your business. The internet is very measureable.  There's a ton of information out there...

What are you doing on your content to improve your SEO?

While the search engines take a ton of different criteria into account when scoring the content on your site, the most important criteria related to your rank are still found on your pages.  Social Media posts, reviews, and directory listings all play a  part.  But...

Practical SEO for Businesses

This week's seminar on Practical SEO for Businesses went great.  I'd  like to give a special thanks to those that attended.  For those that were unable to attend, you missed a great session and lots of great discussion. The next seminar will be on the 3rd Tuesday in...

Choosing the correct social media paths – LinkedIn

While Twitter is training us to think shorter, less complex thoughts and Facebook is attempting to become our conduit to our friends and all of the content on the internet; LinkedIn has carved its little niche out in the universe of Social Media as well. In the...

Are you looking at these 5 key stats?

A question that I frequently hear is "how do I know what stats I should pay attention to?"  The answer to this question is different for every business.  Your specific mix of social media, web, email, and other online technologies is most likely different from any...

The impact of directory sites on local SEO

Local SEO is increasingly important to small businesses.  Most small businesses have very well defined and finite areas of service.  So it is important that they appear in search results relevant to these markets. SEO is basically a giant spiderweb of relationship and...

The importance of Analytics

Every day, businesses create a ton of data across the internet.  Websites, marketing programs, and social media all create little "Data Silos" that represents details of that business and interactions with its customers and audience.  Taken in aggregate, this...