The Right Tools for the Job!

To a craftsman, having the right tools to do a job is important. Sure, you might be able to use a hammer to put in a screw, but a screwdriver is much better at it. Part of doing any job is doing it as effectively and efficiently as possible. So using the right tool is...

Targeting your communications with Personas

At some point or another we have probably all been guilty of trying to get too much information in to some form of marketing communications or another. Whether it is an ad, blog post, social post, an email, or verbal communication – we just want to make sure we...
You’re Invited – Managing the Mix: Social Media

You’re Invited – Managing the Mix: Social Media

It’s almost time for the November installment in the MS Digital Solutions seminar series – Managing the Mix: Social Media. Join MS Digital Solutions on Tuesday morning, November 17th at the Regus office in Cornelius. 19109 W Catawba Ave, Suite 200,...

What are you doing on your content to improve your SEO?

While the search engines take a ton of different criteria into account when scoring the content on your site, the most important criteria related to your rank are still found on your pages.  Social Media posts, reviews, and directory listings all play a  part.  But...

Practical SEO for Businesses

This week’s seminar on Practical SEO for Businesses went great.  I’d  like to give a special thanks to those that attended.  For those that were unable to attend, you missed a great session and lots of great discussion. The next seminar will be on the 3rd...

Are you looking at these 5 key stats?

A question that I frequently hear is “how do I know what stats I should pay attention to?”  The answer to this question is different for every business.  Your specific mix of social media, web, email, and other online technologies is most likely different...
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