MS Digital Solutions
What Role Would You Like Your Website To Play In Your Business?
Your website can (and should) be more than a static online brochure. It can generate leads, educate prospects, qualify customers, handle transactions, support customers, automate processes, and grow with your business - if it’s built and supported the right way.
What Role Should Your Website Play in Your Business?
Most small businesses think of their website as a passive, digital brochure. But when built intentionally, a website functions as a critical member of your team. Isn't it time we put that team member to work for you?
We’re going to put your website on your business payroll. Congrats—you’ve just hired a new team member. Like any public facing new hire, they’re going to need a business card. So… what titles are going on that card?
Front Office / Customer Experience
Receptionist
Welcomes visitors and directs them to the right information instantly.
Appointment Coordinator
Manages your schedule and confirms bookings without the back-and-forth.
Customer Service Representative
Provides 24/7 answers so customers don’t have to wait on hold.
Communications Coordinator
Keeps everyone informed with news, alerts, and policy updates.
Event Coordinator
Handles registration and logistics for workshops or community promotions.
The Sales & Marketing Team
Salesperson
Highlights value and turns interest into meaningful leads.
Product Specialist
Explains the "why" behind what you sell in plain, persuasive language.
Marketing Assistant
Syncs with
Public Relations Assistant
Showcases testimonials and case studies to build social proof.
Research Assistant
Uses
The Operations & Technical Team
Operations Assistant
Streamlines efficiency through
Bookkeeper
Supports smooth financial transactions, collects payments, and issues receipts.
Security Guard
Protects data and digital assets through rules based access management
Production Assistant
Automates workflows to keep digital deliverables moving to the client.
Shipping Clerk
Tracks orders and communicates delivery progress automatically.
Support, Training, & HR
Support Technician
Offers self-service troubleshooting and quick "how-to" tips.
Help Desk Clerk
Captures and routes support tickets so no request slips through the cracks.
HR Assistant
Organizes internal documents and employee resources in a secure area.
Recruiter
Attracts new talent and organizes job applications.
Trainer
Hosts onboarding videos and tutorials for consistent client or staff education.
If your website isn't performing the roles you want it to - let's talk!
When your website isn't performing its roles then none of the marketing and operations the rest of the company are being as effective or as efficient as they should. Whether you need a new site or just need to get the one you have firing on all cylinders, MS Digital Solutions can help.
Website Development Services
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Website Support and Maintenance Services
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All Other Services
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Frequently Asked Questions
Can my website play more than one role?
Absolutely. Most effective websites wear several hats across different departments. But its not always beneficial or cost effective to try to do everything at once. We recommend prioritizing the roles that solve your biggest daily bottlenecks first.
How do I give my website these "skills"?
It starts with professional website development and website support. Infrastructure, design, content, and technology all work in concert to engage your audience in the way that supports your goals for the role.
What kind of businesses does MS Digital Solutions work with?
While we work with businesses of all shapes and sizes, our core support packages are designed for small and mid-sized service and commercial businesses that don't have the time or knowledge in-house, necessary to get the most out of their investment in their website.
What kinds of websites do you work with?
The focus of our website design and development and our website support programs are on WordPress, however we can help with just about any website on an hourly basis.