MS Digital Solutions
Knowledgebase
If you are looking for a little information on digital marketing, whether it be how to use certain tools or how the changes in search engine algorithms will impact your marketing plan, you’ve come to the right place.
MS Digital Solutions
Knowledgebase
If you are looking for a little information on digital marketing, whether it be how to use certain tools or how the changes in search engine algorithms will impact your marketing plan, you’ve come to the right place.
Google Just Told Us “Experience Matters” When it Comes to Websites – What does that mean?
In late May, Google issued some new guidance on SEO. For a couple of years, Google has been telling website owners that the user's experience on your website matters. But it's always been a bit nebulous as to what exactly they were measuring. Sure, faster is...
Today definitely is not "Business as Normal" for a lot of small businesses around the country. Small businesses everywhere are wrestling with questions such as how do I make sure my customers have a safe experience when they do...
The Internet is a Tool – use it to engage your customer during Covid-19
Your website, social media, and email are invaluable tools during times of community unrest. Schools are closing, events are canceling, everybody is feeling the impact. The chances are pretty good that even your regular customer doesn’t know what this means for how...
The Red Screen of Despair!
No- this site has not been infected by malware. That's just an example of a screen you don't want to see. Its a screen no website owner never wants to when visiting their own site. If the red screen pops up, somebody, somewhere, thinks that the site is up to no good...
Speed and SEO
Is the speed at which your site loads the end-all / be-all of SEO. NO!!!!!!! But it's more important that you may think. Let's start out with a practical fact that has nothing to do with SEO (or does it). You never have a second change to make a first impressions. So...
6 Questions to Ask of Your Website Hosting Environment
Whether your website is hosted somewhere out there on the cloud or on a server running in a back-closet in your office, or somewhere in between, there are things that you, as the owner of the website need to know about how your host manages and looks after the asset...
New Year’s Resolutions For Your Business’ Digital Footprint
Every year individual ring in the new year by making resolutions. Statements of "This year I resolve to..." Businesses should start the year with goals and plans. So let's look at a couple Resolutions you could make for how your business uses the internet to engage...
My Thoughts on the New and “Improved” WordPress 5.0
I'll admit, I've got mixed feeling on Gutenberg. So far, from a technical standpoint, the sites I've migrated over to 5.0 or worked with that had 5.0 forced on them by their hosting environment have for the most part been pretty painless. For sites that are up to...
How to Use Search Engines Like a Pro
Google has a done a great job in training us that if we don't see the results we want on the first page that we were the ones that were wrong. Face it, when you don't find the result you want fast, what do you do, you change your search terms. Here's a couple tricks...
Not all SSL Certificates are created equal
With non-secure (no SSL - no HTTPS) websites in the spotlight right now as Google gets closer to rolling out update 68 to Google Chrome, I thought it was a good time to talk about the different options for SSL Certificates. It shouldn't come as a surprise that there...
Don’t Go It Alone – keeping up with all the new “rules” of website development
Once upon a time, the only acronyms that a website designer or developer need to know were things like HTML, CSS, PHP, SQL. The tools that they use to actually build a website. But now, website professionals have to be aware of a whole new set of acronyms and most...
How will Google Chrome’s upcoming changes impact how people see your website?
In one of life’s great ironies, change is a universal constant. The major tech companies out there that have subtle (and sometimes not so subtle influence over our businesses have really embraced this. No company has refined the art of influencing others to make...